It’s no secret that realtors can gain a lot of quality business from referrals. Getting referrals from clients usually means a job well done - and part of a job well done is leaving your client with a personal touch that says “thank you” for their relationship and business with you.

Home-buying and selling can be a huge, complicated, and intimate process. When your client involves you in selling their home or in helping them choose a new one, it’s personal. So don’t you want to say “thanks” with closing gifts that are just as personal?

Choosing Closing Gifts Your Clients Will Actually Appreciate

Make it about them.

Part of choosing a closing gift is understanding what makes the perfect thank you gift. As a realtor, you’d like for them to have something that keeps you top of mind for referrals, but you also need to make sure it’s about them, and not about you. Get your client something they will actually use and appreciate - not just something with your enormous logo plastered on it that will wind up in their attic.

Consider the pitfalls of consumable gifts.

It’s also important to consider how a client might feel if presented with alcohol, certain foods, or other items that could potentially be inappropriate. What if your client doesn’t drink? What if your client has a severe food allergy? Not to mention, consumable gifts are eventually, well, consumed and can no longer act as the referral generator that you hoped for.

Don’t leave them empty-handed.

And of course, the worst thing you could do would be to give nothing at all. After all the time a client has spent with you, it’s important to have closure in a kind and memorable way. Aside of potential referrals, closing gifts can make your clients feel important - and that’s a great final impression to leave them with.

The Perfect Closing Gift

When it comes to the perfect closing gift, look no further! Everything Etched creates beautiful wooden cheese boards that can be personalized for that perfect final touch. Realtors love using Everything Etched cheese boards for a closing gift for a few different reasons.

First, you can personalize the front with the clients’ family name monogrammed and print your logo on the back. This is a subtle touch that allows you to leave a reminder, but still puts the client first. Second, our cheese boards are so beautiful that many clients end up displaying them on their walls or using it when guests come over. Constantly visible, beautiful, and personalized - it’s the gift that will keep on referring.

Keeping these tips in mind, and choosing one of our gorgeous, personalized cheese boards, is sure to leave your clients impressed. Just as you’d want to make a good first impression, make an incredible last impression by leaving them with a gift they’ll cherish for a long time.

Looking to order one of our monogrammed cheese boards as a closing gift? Click here to personalize the perfect gift today.

Resources:

http://realtormag.realtor.org/product-guide/gifts/article/2015/02/7-mistakes-you-make-closing-gifts